new beginnings

  Brands need visibility to make an impact on people's minds, which can also introduce a fun element into an otherwise pushy marketing strategy. Marketing strategy uses events, in order to ward off competition as the attention span of the audience continues to become shorter and shorter. No company can do without event marketing or experiential marketing, where they create interesting experiences to present their skills, services, make business alliances, and reach out to their target audience. We go through some event and marketing promotion hacks in the following part. Planning ahead Market research is preliminary to identify the target audience for your event. The first and most important step is to identify your target audience. The second logical thing is to identify the various channels that can be used to create a bang. Creating an event After brainstorming the right event why not excite and tease the audience. Initiate a brief promotional flash through teaser or sneak peeks...

  Pandemic has added a new aspect to how businesses are going to be conducted in future. There are ways they can adapt themselves to thrive in the new normal. 1 safety measures The customer experience should be stress-free and contactless as much as possible. Some restaurants are using plexiglass to separate seaters, trying to segregate seat-in and take out areas and maybe create an open air space for ventilation. 2 engaging customers through messages and social media The customers might be feeling doubtful about the covid appropriate measures being taken so the industry has to assuage their fears through clear messaging. Use customer data to make decisions about merchandising, pricing, and promotions. 3 providing incentive Businesses need customers but with layoffs and economic slumps, this can be tricky. Through the use of incentives, special offers, loyalty programs, refunds policy and similar measures, the hospitality industry can bring back the customers.  New Delhi From...

  Wedding planning begins with selecting a date, a venue and then following the vendors who give a shape to your event. Few tips will help you navigate the vendor list , though your reason and instinct will be essential as you pick the team that will make you confident and excited about your wedding planning. Choose the date and the venue There has to be a point when you start choosing from the available options and the initial choice would be the wedding date. Based on this a list of wedding vendors will be given to you. While it is easy to work with vendors who have decorated or done other work in the same venue, feel free to choose from others, whose work seems better.  Some venues offer a complete package like Opulent Hotel and resort . It is a  ten-minute drive from the Chattarpur temple complex with 21 luxurious rooms, two suites, two banquet halls and one lawn. The natural beauty of the place adds to the excellent decor and services offered by the venue. Shimmery ...

  Pubs offer reasonably priced food and beverages and cater to both locals and tourists. The idea of pubs in India came with colonists but is confined to the cities.  Pubs in western civilization have long served as communal gathering places and encouraged citizens to socialize and debate public affairs— hence the phrase "public house." Because of the emphasis on beverages, early pubs frequently offered a limited menu of "pub fare," such as fish and chips. Over the years the notion of ‘gastro pubs’ where drinks are paired with delectable food has taken root.  The legal drinking age in India varies by state and, in some cases, by type of alcohol, which can be perplexing for visitors. You must be 25 years old in Chandigarh, Delhi, Haryana, and Punjab. In Maharashtra, the legal drinking age for beer is 21 and for other types of spirits, it is 25. Goa, India's party-state, has the lowest legal drinking age of 18 years.  Resto-bars Resto-bar refers to restaurants tha...

  Times change and so does the taste: Venues must keep up with these trends to retain or attract clients. This blog is about the latest trends that venues must keep up with to remain relevant with time. Inspired by nature After being forced to remain confined within our four walls, people have developed a new appreciation for nature. The green walls, natural light, green pants, gardens are new biophilic design trends to follow this time for the venues. The beauty of natural flowers as decor elements is much appreciated. . Digitalization/touchless technology Zoom calls, virtual presence became the only way people coils safely interact, so are you digital savvy? What digital technology does your venue provide to link a live audience to an online audience? Do you have virtual event technology that allows virtual attendees to interact with in-person attendees? Virtual reality Upgrade to a smart speaker, such as an Amazon Alexa, to handle hotel-specific requests. Guests can use voice ...

  Weddings are now a lot about hashtags, and couples want the best venues for it. So how can the property owners throw a spotlight on their venue?   A fairy tale wedding is a dream for every couple, and every day people want a concept wedding that stands out. The onus of this customized wedding falls on the owner of wedding venues, who can read on these twelve tips to make their wedding venue stand out. Work on its unique feature  Do an appraisal of the venue to understand the unique features of your venue- This could be the accessibility, the space, architectural layout or vendor connections. Update your website This step is crucial because AI has penetrated our lives to an extent that customers use their smartphones to make bookings. See how your website ranks in terms of design, ease of use, convertibility, aesthetics and so on. Showcase Your property's best photos Make couples want to have their weddings at your venue by posting the best views of your venue on your we...